Harley-Davidson 110th Anniversary Celebration Rumbles Through Bethlehem, Pa.
PHILADELPHIA, April 15, 2013 —Start your engines and get ready to rock out with Joan Jett and the Blackhearts at an exclusive concert during the 26th annual Ride for Life benefiting the Muscular Dystrophy Association on Saturday,
Joan Jett and the Blackhearts are known for their potent mix of hard rock, glam, punk, metal and garage rock that sounds fresh and relevant in any era. Jett has had eight platinum and gold albums, as well as nine Top 40 singles, including classics “I Love Rock ’N’ Roll,” “Bad Reputation” and “I Hate Myself for Loving You.”
“We are so excited to have Joan Jett and the Blackhearts perform at Ride for Life this year,” said Brian Bentley, dealer principal of Brian’s Harley-Davidson and head of the Ride for Life steering committee. “Joan Jett is a legend, and her music has been a fixture in Harley-Davidson culture for more than two decades. We know riders and event participants are going to see a performance of a lifetime this year.”
The band will perform for hundreds of motorcycle enthusiasts during the annual event at 7 p.m. at the Levitt Pavilion SteelStacks in Bethlehem, Pa.
Admission tickets for the two-day event are available for $40, and children ages 16 and under are free when accompanied by an adult Ride for Life participant. Those interested in only attending the Joan Jett and the Blackhearts concert can join the fun by purchasing tickets to the show at a participating Harley-Davidson dealership. Click here for a full list of participating dealerships.
Concertgoers making the trip to a dealership also can become Ride for Life fundraisers by picking up a fundraising packet and raising money for MDA leading up to the event.
Participants collecting pledges and donations for Ride for Life will qualify to be invited to ride in the MDA Parade of Heroes at the Milwaukee 110th Anniversary Celebration on Labor Day weekend. The top 110 riders from across the country who collect the highest contributions for the Association from now through Aug. 1, 2013, will earn a spot in the legendary parade.
For more information about Ride for Life XXVI,or for details on packet pickup,visit mdarideforlife.org or call the local MDA office at (610) 557-4403.
About Ride for Life XXVI
Thousands of motorcycles will ride through southeastern Pennsylvania on May 4-5 for Ride for Life XXVI. The legendary event is presented by the Eastern Harley-Davidson Dealers Association (EHDDA), and is just one of numerous events across the country throughout 2013 that will help Harley-Davidson celebrate its 110th anniversary.
All motorcycle brands are welcome to join the two-day event that kicks off Saturday, May 4, 1 p.m., at the ArtsQuest Center at SteelStacks. Participants can enjoy live entertainment courtesy of “Wacky Chad," notorious for clowning around, charismatic jokes and crowd-pleasing pogo stick tricks, as well as live demonstrations by TV cooking show host Biker Billy from "Biker Billy Cooks with Fire."
Day one also will feature silent auctions, raffles, scenic rides, food and beverage vendors and — of course — the exclusive Joan Jett and the Blackhearts concert.
Day two begins with the parade of motorcycles. Staging begins at 8 a.m. at the Penn State-Lehigh Valley Campus, and will depart at 10 a.m. to the SteelStacks ArtsQuest Center where Ride for Life festivities will resume.
A 2013 Harley-Davidson Street Glide will be given away at the closing ceremony as well as an expense-paid trip for two to the Harley-Davidson 110th Anniversary Celebration in Milwaukee on Labor Day Weekend. Visit MDARideforLife.org for a full schedule of events.
Ride for Life is the nation’s highest netting Harley-Davidson fundraising event, and has raised nearly $17 million and has had more than 50,000 participants since it began in 1988.
The money raised from the event stays in the five-state area (southern New York, New Jersey, Pennsylvania, Maryland, Delaware and northern Virginia) to benefit MDA families affected by muscle disease.
Ride for Life organizers encourage all riders and non-riders to join the traditional event for a great cause.
For more information about the 26th annual Ride for Life event, contact MDA Fundraising Coordinator Jaime McKee at (610) 325-5758 or firstname.lastname@example.org.
Harley-Davidson’s 110th Anniversary
Harley-Davidson is celebrating its 110th anniversary in style with year-round rides and events connecting fans from around the world throughout 2013. The 110th anniversary experience features 12 events in 11 different countries across six continents, and will be capped by two main entertainment-packed celebration events in Rome, Italy and Milwaukee, Wis.
The Harley-Davidson 110th Anniversary European Celebration in Rome will feature a party in the Port of Ostia and a parade through the center of Rome. The top-five fundraising riders for MDA will be invited to join the celebration abroad with an all-expenses-paid trip from June 13-16, 2013.
Harley-Davidson fans will complete the yearlong festivities on Labor Day weekend at the Milwaukee 110th Anniversary Celebration. Keeping with tradition, the Parade of MDA Heroes will be featured in the Harley-Davidson 110th Anniversary Parade on Aug. 31 to showcase the generosity of Harley-Davidson riders and their passion for helping to provide independence for children and adults served by MDA.
The first 110 riders with the highest contributions for the Association will be invited to ride in the MDA Parade of Heroes section within the Harley-Davidson 110th Anniversary Parade. Participating riders can collect pledges and donations for MDA through any local Harley-Davidson dealer or at any H.O.G. ride for MDA nationwide.
The epic event also will feature three headlining concerts, a party on the shore of Lake Michigan, fan-organized rides and much more.
To learn more about Harley-Davidson 110th anniversary events that benefit MDA, visit mdarides.org.
MDA is the nonprofit health agency dedicated to finding treatments and cures for muscular dystrophy, ALS and related diseases by funding worldwide research. The Association also provides comprehensive health care and support services, advocacy and education.
In addition to funding more than 250 research projects worldwide, MDA maintains a national network of 200 medical clinics; facilitates hundreds of support groups for families affected by neuromuscular diseases; and provides local summer camp opportunities for thousands of youngsters living with progressive muscle diseases.